Business Overview

Krypton Design LLC, dba Kraken Boardsports is a product development company currently focusing in action sports technology and was founded in 2014 in Wilkes-Barre, PA. Kraken’s main product allows users to snowboard without a hill and wakeboard without a boat. Kraken is developing winch systems and technology that will revolutionize the actions sports industry and open up new venues for participation in these sports while providing a new experience to athletes.  The Kraken winch system functions by winding rope around a spool at a speed chosen by the user.  The user holds onto a handle at the end of the rope allowing them to be pulled at their desired speed.

The Kraken One, as currently designed, is most applicable to professional action sports teams and athletes, most notably skiing, snowboarding and wakeboarding.  These teams can use the winch to create videos and advertisements featuring their athletes.  Ski Resorts also have use for the winch system as it opens up otherwise unused flat terrain to be used as a terrain park with obstacles.  Future opportunities are in scaling down the winch system to be usable for applications outside of action sports such as sledding and water tubing.

Management Team

Mike Grobinski, a mechanical engineering student, is skilled in wakeboarding and has been a certified instructor of the American Association of Snowboard Instructors for six years with experience in competition snowboarding.  He is responsible for CADD modeling, fabrication, and leads the product testing.

Dan Lykens is skilled in electrical/mechanical engineering, industrial design and graphic design. He has done engineering and design work for several engineering firms, with work in automation, semiconductors, and product development for another start-up company in the area. At Kraken he is responsible for electronic, industrial, and graphic design.

Alex Planer, a mechanical engineering student, is knowledgeable in design, small engines, and manufacturing.  He has worked at companies in the manufacturing and semiconductor industry.  At Kraken he is responsible for mechanical design, CADD modeling, and manufacturing.

Brandon Carey is skilled in business marketing.  At Kraken he is responsible for the marketing activities, sales management, distribution channel management, product pricing, product development, market communication, and customer service